The Psychology Of Sales
I am by no means a shopaholic; in fact, I consider myself to be quite strict when it comes to my finances but I’ve got to admit that Black Friday feeling got
You Are What You Think…
It’s that time of the year when everyone is tired and counting down the days to a well-deserved break is just about the only thing one can concentrate on. This is also
Namaste At The Office
If you’re reading this at work, you’re probably doing it sitting in a chair, hunched over a desk; right? I thought so. Sit up straight, roll those shoulders back, tuck that tummy
Are We Entitled?
I’ve been wracking my brain for a couple of weeks now to come up with something that’s not the usual Grammar Nazi rant for my blog post. Most of the conversations I’ve
Client First; Agency Second; Yourself Third.
The following blog post has been brewing in me for a while. I realise it won’t garner me any new friends, but that’s absolutely fine. Our workplaces- if we’re very lucky- contain
When Is It Safe To Go Crazy?
‘We would like something; well, a little different!’ This is generally the comment we hear when reviewing, or possibly even pitching a new idea to a client. And, to be honest, who
The Basic Principles of CRAP.
Over the last couple of weeks, I have come across quite a few designs that I felt were rather generic. Working in digital (especially with websites) it seems to me that some
Online Media and Creative are Actually Siamese Twins
There’s a gap that exists between online media buying and creative. We all know that online media buying progressively pushes the boundaries of what’s possible when targeting an audience. We hear the
Blind Dates and Agency Pitches
Having been married for a good few years now, I am in no position to give any valuable insights into blind dates or one’s attempts at completing Tinder, but I do still
We Know Too Much
I recently opened what I like to call my bedside book of inspiration, ‘The Book of Awakening’ by Mark Nepo, on the following parable by Canadian academic and writer Leroy Little Bear:
Keeping It Casual With Snapchat
Earlier this year I heard some social media statistics on the radio, while driving to work one morning, that Snapchat is the fastest growing social media network. The growth predominantly coming from
The User And Their Experience
Recently, I tried to book a romantic weekend away for my boyfriend and me; ‘tried’ being the operative word. I had searched for weeks for a suitable place before deciding on a
Flume Digital Marketing
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