Inside Flume: Sneak Peek into the New Business Department
Digital marketing is like a rollercoaster, full of unexpected twists and turns and as we fasten our seatbelts and plunge into 2024, it’s time to uncover the predicted trends that will be rocking the digital marketing landscape this year. In the dynamic nature of the online world, digital marketing is shaped by technological advancements and changing consumer behaviour. As such, it’s crucial for businesses to stay ahead of the curve by embracing the latest trends in digital marketing. Which is why you need to choose us to hold your hand on your business’s journey.
5 Must-Know Trends in Digital Marketing for 2024
Digital marketing is like a rollercoaster, full of unexpected twists and turns and as we fasten our seatbelts and plunge into 2024, it’s time to uncover the predicted trends that will be rocking the digital marketing landscape this year. In the dynamic nature of the online world, digital marketing is shaped by technological advancements and changing consumer behaviour. As such, it’s crucial for businesses to stay ahead of the curve by embracing the latest trends in digital marketing. Which is why you need to choose us to hold your hand on your business’s journey.
What’s in Store for the Year of More? Flume’s In-House Marketing Services Just Got Supersized
We’ve decided it’s the Year of More. This means more impact for you, the client, more effective storytelling for your brand, and more engagement with your audience.
How Digital Marketing Breathes Life into Integrated Marketing Communications (IMC)
We often get asked what digital marketing’s role is in IMC. Truth is, it isn’t just another spoke in the IMC wheel; it’s what gives IMC life!
How to incorporate social media into SEO strategies
When people look for things to buy or hunt for services to use, their first stop is usually a search engine like Google and, most recently, TikTok. And frankly, they’re more likely to go for a brand that appears at the very top of the search results. Marketing teams use SEO (search engine optimisation) to make a website more visible in online search results. But for this to work well, they also need a good content plan.
6 Ways Data Analytics to Help Your Digital Marketing
In an increasingly digital-dominated world, data has become the lifeblood of successful marketing strategies. With the ever-growing volume of information available, leveraging data analytics has emerged as a pivotal tool for businesses seeking to refine and optimise their digital marketing efforts. From understanding customer behaviour to refining advertising strategies, data analytics plays a critical role in shaping and enhancing digital marketing strategies. Amidst this data deluge, leveraging insights from this vast pool of information has emerged as a game-changer for businesses striving to carve a competitive edge and elevate their digital marketing endeavours.
Web Development and SEO Integration Strategies
The combination of web development and search engine optimisation (SEO) represents a foundational cornerstone for achieving online success in the contemporary digital landscape. Web development, functioning as the structural foundation of a website, amalgamates with SEO strategies, which dictate the website’s visibility and ranking within search engines. This symbiotic relationship is vital in determining the success and effectiveness of a website in a highly competitive digital environment.
Create Engaging Content For Social Media Ads in South Africa
With over 25 million active social media users in South Africa alone, businesses have an opportunity to reach a vast and diverse audience. However, in a landscape inundated with content, the challenge lies in creating ads that not only grab attention but also engage and resonate with viewers. This guide is tailored specifically for businesses looking to harness the potential of social media advertising in South Africa. Whether you’re a seasoned marketer or just starting, this guide will provide you with actionable insights to enhance your ad creation process and drive meaningful results.
Top 5 Digital Marketing Trends to Boost Your Business
Today, digital marketing is rapidly transforming and forever innovating. To help you navigate this dynamic terrain, we’ve compiled a list of the top five digital marketing trends that can give your business a competitive edge. Whether you’re a startup or an established company, embracing these trends can significantly impact your online presence, customer engagement, and, ultimately, your bottom line.
Top Video Marketing Trends for 2023
In the world of digital marketing, video content has become a dominant force. Over the past few years, video marketing has evolved at a rapid pace, and 2023 was no different. With advancements in technology, changing consumer behaviours, and the constant need to capture and retain audience attention, the future of video marketing is set to undergo further exciting transformations in the coming years.
